Like you, we were tired of wasting time & money on operational, sales and marketing tactics that just didn't work!
We founded Reverb Consulting on the conviction that your business can and should be digitally automated: making your day-to-day tasks far less time consuming, more ejoyable and more profitable.
We "digitalize" your business by leveraging software to create efficient operational and marketing systems. This allows for less wasted time, increased sales and ultimately, more cash in your bank.
As a results-driven business, all of your efforts should be quantified and have clearly-defined expected outcomes. With the amount of technology that currently exists, tracking nearly every component of your business, and mapping them into a single, all encompassing strategy is not only achievable, but downright necessary to remain profitable in today’s competitive market.
Unfortunately, even with this ability, most digital consultants look at a very small view of the customer life-cycle (e.g. SEO, time-tracking, CPC advertising). The trouble with this approach, is that all of your efforts become disjointed. Yes, SEO is important; but if your site isn’t also set up to qualify and convert prospects into customers, who cares where you rank? Likewise, a site that generates leads but doesn't also have a nurturing program to engage those leads becomes a dumping ground for tire kickers and missed opportunities.
We look at your whole customer life-cycle, rather than looking at one small portion. We track a customer all the way from initial awareness, to a repeat customer who refers you. We also ensure your operational activities are mapped into this process so we can help you scale resources to match demand. We then use, or create, different software tools to automate as much of that process as possible; tracking and analyzing along the way so your results (i.e. cash in your bank) can be optimized at any point in the lifecycle. This way, we show you exactly which of your efforts are most efficient and where improvements can be made.